Dr.Junfang(Emma) Xi is an associate professor of international economics and management, who has been a full-time faculty since 1997.She is active in cooperating with various researchers and experts. She had been a visiting professor of Business School and research fellow at China International Business and Economic Law (CIBEL) Centre during 2013 to 2019,UNSW Sydney, teaching China Business and Management and Global Business Practicum. She also acted as the Co-director and professor for Theme 7 of the University of Southern California-Shanghai Jiao Tong University Global EMBA (GEMBA) Program from 2006 to 2012. She stayed in UBC as a visiting scholar for half an year in 2001. She visited UT Austin,Victoria University and Osaka Sangyo University and delivered speeches for different international seminars. Prior to joining Antai School of Management,Emma worked for a local company as assistant general manager in charge of foreign trade business. She was the Senior Strategic Advisor to the Chairman of Yangtze River Pharmaceutical Group from 2009 to 2021.

Member of Shanghai World Economics Organization, Young Intellectuals Organization of Changning District, Shanghai.

Committee member of Talent Development Association of Healthcare Industry

Junfang Xi's research interests focus on WTO rules, trade remedies,regional economic integration and international business.

Selected Publications:

The Impact of the China-Australia Free Trade Agreement on Australia’s Education Exports to China: A Legal and Economic Assessment (With W Zhou & H Wang), The World Economy,Dec.2018

China’s Liberalisation of Legal Services under the CHAFTA: Market Access or Lack of Market Access for Australian Legal Practices (With Dr. W Zhou ), Journal of World Trade, 2017 (4)

Breakthrough or Standstill? China’s Liberalisation of Legal Services under ChAFTA (Weihuan Zhou and Junfang Xi), The China-Australia Free Trade Agreement A 21st-Century Model. Edited by Colin Picker, Heng Wang and Weihuan Zhou. Dec.2017

A Study on Foreign Antidumping and the Impact on Chinese Export-Firm’sProductivity:A Case Study of the U.S. Antidumping against China. Research of World Economy. March 2014

A Study on the Establishment of ECFA between Mainland of China and Taiwan.International Economic Studies, Feb. 2011

Dynamic Game of Anti-dumping and Countervailing under Incomplete Information, Journal of Harbin Business University, Feb.2010

Dynamic Game of Tortuous Peer to Peer Business under Incomplete Information, Journal of Harbin Industrial University, Aug.2009

Game Analysis of Implementing Price Undertaking Agreements in Anti-Dumping Disputes, Journal of Donghua University, Jan.2008

A Study on Optimized Mechanism of Anti-dumping Duties of Cascading Anti-dumping Cases Under the Vertical Market Structure，Journal of Systems Management，Oct.,2007

A Study on Anti-dumping Filing Mechanism Based on the Vertical Market Structure，Journal of Shanghai Jiao Tong University（Natural Science Issue）Dec, 2007

Progress of GMS Economic Integration and its Carrier Role in the Construction of CAFTA，Osaka Sangyo University Journal of Economics, Vol.07 No.2, Feb. 2006

The Study on Transfer of the Control Right and Its Related Operating performance and Earnings Management，Nankai Business Review，Aug. 2006

A Study on Public Interests in China’s Anti-dumping Cases against Intermediate Goods，Shanghai Management Science，Aug.2006

Strategy of Establishing the Development Mechanism of Chinese Hi-tech Industrial Clusters，Economic Review，Nov, 2005

Designation of Index System for Social-Economics Systems: Methodological principles and Its Realization，Systems Engineering Theory and Practice, Dec. 2005

The interplay of China and East Asia: an economic perspective， International Business Research (China), June, 2004

Strategy of Developing China Mobile Telecommunication Operator’s Customer Loyalty ，Shanghai Management Science，Dec.,2003

Books:

World Expo and Shanghai Telecommunication Industry，compiled in the book World Expo and Shanghai Economy，Shanghai Jiao Tong University Press，July, 2003

Marketing Channels, Shanghai Jiao Tong University Press, Dec.2004

Marketing Channels(translation), Mechanics Industrial Press, Jan.,2003

College English Speed reading course (Band 2&Band 5, 212 and 210 pages respectively), Shanghai Jiao Tong University Press, Jan.2001

Teaching International Trade Theory and Policy, International Trade Strategy, International Investment, Marketing Channel Management to undergratuate students.
Teaching International Business to MBA students.

Teaching Business Consulting and Change Management to MIB students.