Antai alumni Salon - Digital Omni channel marketing successfully held 2022-05-18

At 14:30 on May 8, the Antai alumni salon jointly organized by Antai School of economics and management, Shanghai Jiaotong University, the alumni and development liaison office, the student work and career development office and the MBA center was successfully held. Liwenjie, a level 98 alumni of Antai Business Administration Major of Shanghai Jiaotong University and the general manager of energy BBDO (TIANLIAN advertising) Shanghai, a level 94 alumni of industrial and foreign trade major Chenyongnian, the operation director and co-founder of Shanghai Yishang Network Information Co., Ltd., Zhu Yue, a 97 year old alumnus of management engineering and deputy general manager of Carlsberg beer's overseas business in China, and Zhang Shao, a 10 year old alumnus of economics and assistant professor of Antai Marketing Department of Jiaotong University, were the keynote speakers of this event. They shared the theme of "digital Omni channel marketing" for the students. Professor Chen Jie of the Antai Marketing Department of Jiaotong University presided over the meeting, and more than 800 teachers, students and alumni attended the online exchange activity.